Diploma in Salesforce

1. Introduction to Salesforce

• Overview of Salesforce: Understanding the purpose, benefits, and key components of Salesforce.
• Understanding the Salesforce Ecosystem: Exploring the various applications and services within the Salesforce suite.
• Navigating the Salesforce Interface: Familiarizing with the user interface, navigation, and basic features.

2. Salesforce Sales Cloud

• Managing Leads and Opportunities: Learning how to manage and track customer interactions and sales processes.
• Working with Sales Entities: Understanding the key entities in the sales module like accounts, contacts, leads, opportunities, and products.
• Sales Process Automation: Learning how to automate sales tasks and processes using workflows and business process flows.

3. Salesforce Service Cloud

• Managing Cases and Interactions: Learning how to track customer issues and requests, and manage interactions.
• Service Level Agreements (SLAs): Understanding how to define and manage SLAs for service delivery.
• Knowledge Management: Learning how to use the knowledge base to create and share knowledge articles.

4. Salesforce Marketing Cloud

• Creating and Managing Marketing Campaigns: Learning how to create, manage, and track marketing campaigns.
• Email Marketing: Understanding how to create and send email marketing campaigns.
• Social Media Marketing: Learning how to use Salesforce for social media marketing.

5. Salesforce Community Cloud

• Building Communities: Learning how to build and manage customer and partner communities.
• Managing Users and Partners: Understanding how to manage users and partners in communities.
• Customizing the Community Experience: Learning how to customize the look and feel of communities.

6. Salesforce Analytics

• Reports and Dashboards: Learning how to create custom reports and dashboards.
• Salesforce Einstein Analytics: Understanding how to use Einstein Analytics for advanced data analysis and visualization.
• Data Management: Learning about data import, export, and data quality management.

7. Salesforce Platform App Builder

• Customizing Salesforce with Clicks: Learning how to customize Salesforce using point-and-click tools.
• Building Apps with Lightning App Builder: Understanding how to build custom applications using the Lightning App Builder.
• Automating Processes with Process Builder: Learning how to automate business processes using Process Builder.

8. Salesforce Platform Developer I

• Apex Programming Basics: Introduction to Apex, Salesforce’s proprietary programming language.
• Visualforce Pages: Learning how to create custom user interfaces with Visualforce.
• Lightning Components: Understanding how to build custom, reusable components with the Lightning Component Framework.

9. Salesforce Administration

• User and Data Management: Learning how to manage users, data, and security.
• Security and Access: Understanding Salesforce’s security model, including profiles, roles, and permission sets.
• Deployment and Change Management: Learning about the different environments and how to manage changes and deployments.

10. Capstone Project

• A comprehensive project that requires students to apply all the skills learned in the course. This will involve building a complete solution using Salesforce and the Salesforce Platform.